Social Media Manager
Overview
Experience
1 to 5 years
Responsibilities
- Perform research on current benchmark trends and audience preferences.
- Design and implement social media strategy to align with business goals.
- Set specific objectives and report on ROIGenerate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
- Monitor SEO and web traffic metricsCollaborate with other teams, like marketing, sales and customer service to ensure brand consistency.
- Communicate with followers, respond to queries in a timely manner and monitor customer reviews.
- Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
- Suggest and implement new features to develop brand awareness, like promotions and competitions.
- Stay up-to-date with current technologies and trends in social media, design tools and applications.
Requirements and skills :
- Good to have Social Media Manager skills.
- Proven work experience as a Social media manager.
- Hands on experience in content management.
- Excellent copywriting skillsAbility to deliver creative content (text, image and video)
- Solid knowledge of SEO, keyword research and Google Analytics.
- Knowledge of online marketing channelsFamiliarity with web design.
- Excellent communication skillsAnalytical and multitasking skills.
- BSc degree in Marketing or relevant field